Introducing MySwimPro’s new look:
Today we are proud to reveal the new MySwimPro logo and a new in-app experience for iOS and Android.
As we dive into 2020, we are excited to continue growing our global brand, with a refreshing new look and feel.
Over the next few weeks, you’ll see this new visual direction displayed across all our digital channels and in the app. Although it might feel different, don’t worry – it’s still us. MySwimPro is still here. Now, we just have a more consistent, and recognizable look to take us into the future.
Our new look is a celebration of our love for water.
Our old logo was great, but the purple-ish tone didn’t feel like an authentic representation of our community, the product, or simply put… the pool.
So, we decided to embrace the new MySwimPro blue. When thinking about our new look, we wanted to focus on that feeling you get after a great swim workout.
This sleek color reminds us of our supportive community, our empowering members, and our favorite place in the world – in the water. It is inspiring, simple, fun, and inviting.
MySwimPro is dedicated to empowering aquatic prowess in all swimmers. We hope that our new look and feel helps motivate you more than ever to reach your goals. You can learn more about our mission here.
We are excited to share this new visual experience with you, and would love to hear what you think of it. Download the free MySwimPro app to see it yourself.
– The MySwimPro Team