The first quarter of 2023 has been busy here at MySwimPro, and we’re ramping up to finish it out with a bang! Here’s a peek at what we’ve been working on in February.
MySwimPro CEO Fares Ksebati traveled to Fort Lauderdale, Florida to compete in a US Masters competition at the International Swimming Hall of Fame pool. Stay tuned for a recap video & tour of this updated, world-class facility!
Fares is gearing up for US Masters Nationals in Irvine, California, April 27-30. If you’re planning to compete, keep an eye out for Fares and be sure to say hello!
New Test Sets
We recently launched the Need for Speed Test Set in the MySwimPro app to help our members track their speed in the 100 freestyle. Our team has been hard at work expanding Test Sets, and we’re almost ready to share our next Test Set with you: The Endurance Challenge!
The Endurance Challenge I Test Set measures performance for 5×100 Freestyle at Threshold pace. To pass the Test Set, members must swim faster than their goal time for all five 100s. It’s a short rest challenge that will get your heart pumping!
Social Media Growth
February was an epic month for growth across MySwimPro social channels. From YouTube to Instagram, we’ve been sharing a ton of educational content to help swimmers around the world improve their technique and swim faster. Give us a follow if you haven’t already, and make sure to join the MySwimPro Global Community Facebook Group to connect with swim fans from more than 100 countries.
Upcoming Campaigns & Messaging Improvements
In the next few months we’re kicking off sponsored campaigns with some of the biggest brands in the health and fitness space, along with exclusive deals only for the MySwimPro community.
Plus, we’re hard at work implementing a new communications software that will take our email strategy, push notifications and in-app messaging to the next level. Stay tuned for more updates, and as always, thanks for your support!